Digital Marketing Associate Digital Marketing Associate
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Job ID: 1354596436
Date Updated:Mar 27, 2018
Recruiter: BTCC
  • Work City : Shanghai
  • Salary Range : ≤25,000 CNY /Month
  • No. Hiring : 1
  • Work Experience : ≥3 year(s)
  • Job Type :Full Time
Responsibilities

Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns, using Google AdWords, and Google Analytics.

Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).

Identify trends and insights, and optimize spend and performance based on the insights.

Plan, execute, and measure experiments and conversion tests.

Collaborate with internal teams to create landing pages and optimize user experience.

Requirements

Bachelor's degree in marketing or a related field.

At least two years' working experience in digital marketing. Candidates with experience working in finance or IT are preferred.

Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.

Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.

Experience in optimizing landing pages and user funnels.

Experience with A/B and multivariate experiments.

Solid knowledge of Google Analytics.

Experience in setting up and optimizing Google Adwords campaigns.

Strong analytical skills and data-driven thinking.

Up-to-date with the latest trends and best practices in online marketing and measurement.

Skills
SEO SEM Marketing Marketing Communication
  • BTCC

  • Recruiter Type: Employer
  • Current Location: Shanghai China
  • About us
    BTCC was founded in 2011, and plays a leading role in every segment of the bitcoin ecosystem, offering a mining pool BTCC Pool, a consumer wallet Mobi, and a digital currency exchange BTCC Exchange. The diverse products and services BTCC offers allow its customers to engage in all aspects of the digital currency spectrum in one integrated platform.
    Headquartered in Hong Kong, BTCC serves a global customer base and has become an industry leader for security, risk mitigation, credibility, and technological innovation. BTCC’s mission is to provide the world with the most convenient and trustworthy digital currency services.
  • Address: Cross Region Plaza, Xujiahui
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